Educated Guess (EG) was established in 2018 by artist, designer, and strategist, Justin McElderry, with a mission to help people across the globe navigate and influence our rapidly changing world.

Educated Guess (EG) brings together futurists, scholars, innovators, doctors, and artists to promote long-term thinking and discuss trends affecting the future of humanity. With the vision of becoming a modern "liberal arts school for everyday people," EG gained its initial prominence through its now archived series of public lectures and interviews. These thought-provoking sessions, collectively amounting to more than 250 hours of compelling content, reached a global audience spanning 18 countries and covered topics ranging from human consciousness to design practice and art history.

Moving forward, EG will continue to foster principles of foresight and horizon thinking by curating experiences, research, projects, tools, and conversations that help individuals and organizations anticipate and navigate the complexities of our future.

EG's principal areas of concern will span topics including the future of health, wellness, equity, hospitality, climate, urbanization, computation, consciousness, and creative expression.